When buyers browse homes online, the photographs are often their first impression of a property. Before they read the description or schedule a showing, they’re looking at the images to decide whether a home deserves a closer look.
Professional real estate photography can help showcase a home’s best features, highlight its layout, and create a welcoming first impression. But even the best photographer needs a little help from the homeowner.
If you’re preparing to list your home, a few simple steps before photo day can make a meaningful difference.
Start by Decluttering
The goal isn’t to make your home look empty. It’s to help buyers focus on the space rather than the things inside it.
Before the photographer arrives:
- Clear kitchen and bathroom countertops.
- Put away mail, paperwork, chargers, and everyday clutter.
- Remove unnecessary items from tables and shelves.
- Store pet toys, food bowls, and supplies.
- Tidy closets if they may be photographed.
Pay particular attention to surfaces that tend to collect everyday items. A clean kitchen island or uncluttered bathroom vanity can make a room feel more spacious.
Make Every Room Feel Bright
Light can dramatically influence how a room looks in photographs.
Open curtains and blinds to let in natural light. Replace burned-out bulbs, and make sure lamps and overhead fixtures are working.
If a room feels dark, ask your listing agent whether additional lighting or a different arrangement would help. The photographer can also advise on how to best capture rooms with limited natural light.
Pay Attention to the Details
Small distractions can stand out in photographs, even when they barely register during everyday life.
Before photo day, consider:
- Straightening pillows and bedding.
- Making all beds neatly.
- Hiding trash cans and cleaning supplies.
- Removing visible cords and cables where practical.
- Straightening dining chairs.
- Closing toilet lids.
- Removing refrigerator magnets and excess items from the front of appliances.
These details help create a clean, polished appearance without making the home feel impersonal.
Don’t Forget the Exterior
Your home’s exterior may be one of the first images buyers see, so give it some attention.
Mow the lawn if needed, sweep walkways, remove fallen branches, and tidy the front entrance. Put away garden hoses, toys, seasonal decorations, and other items that may distract from the property.
If outdoor spaces are part of the home’s appeal, make sure patios, decks, and porches are ready to be photographed. Arrange outdoor furniture neatly and remove unnecessary items.
Prepare for Specialty Photos
Your agent may recommend highlighting particular features, such as a finished basement, home office, outdoor entertaining area, or updated kitchen.
Think about what makes your property distinctive. If there’s a beautiful reading nook, a well-organized pantry, or a backyard patio that’s perfect for entertaining, make sure those spaces are ready to shine.
You don’t need to stage every room dramatically. The objective is to help buyers understand how the space can be used.
What About Pets and People?
A photo session goes more smoothly when the home is quiet and free of distractions. Arrange for pets to be out of the house if possible, and plan to keep family members out of the rooms being photographed.
This gives the photographer room to work and helps ensure that personal belongings, pet supplies, and everyday activity don’t appear in the images.
Work With Your Listing Agent
Before photo day, ask your real estate agent which rooms and features will be photographed and whether there are any specific preparation recommendations.
Your agent can help you prioritize the most important tasks, especially if you’re working with a tight timeline. A little planning can save time and help the photography session go smoothly.
The Bottom Line
Professional photography is an important part of presenting your home to prospective buyers. A clean, bright, organized space helps the photographer capture the property in its best light and gives buyers a stronger first impression.
If you’re considering selling, start preparing before the camera arrives. Your real estate agent can help you decide which details deserve the most attention.
Thinking about selling your home? Coldwell Banker Hearthside agents are ready to help you prepare, market, and sell your property with confidence.